Product requirements in RDEs such as India or China are often very different to the requirements in established markets. That is why it is important to establish a market-specific product range. The Company has taken this step for the first time with the introduction of the phaco device Visalis® 100. This device was specially adapted to the requirements of the RDEs and has become very well established in the market there.
The goal of the Carl Zeiss Meditec AG is to make effective workflows for physicians possible. On fast-growing markets, where the number of patients is particularly high, a good usability, universal applicability and the cost factor play an important role.
ZEISS has expanded its OCT portfolio to include a compact solution with the launch of the PRIMUS 200. This is an easy-to-operate, versatile device that offers new possibilities in clinical care, particularly to physicians in smaller eye care practices and in countries with fast-growing markets. The OCT method makes it possible, for example, to visualize the retina in the posterior segment of the eye.
The OPMI LUMERA® 300 from ZEISS brings the advantages of the OPMI LUMERA series to the routine segment. The device offers an excellent price/performance ratio and provides best in glass visualization. In ophthalmic surgery, physicians benefit from the renowned quality of optics and illumination of the OPMI LUMERA product range.
However, we are also aware that meeting customer needs demands a stronger on-site presence. With the application and research centre “CARIn” (Center of Application and Research in India) targeted investments are being made in research and development projects in the immediate vicinity of our customers. Carl Zeiss Meditec’s AG strong distribution and service network serves at the same time to further develop its presence.