ZEISS Lenses for the Digital World
Under the product name Digital Lenses, ZEISS is now launching lenses on the market that offer better vision to users of smartphones, tablets, etc. and therefore help prevent eye strain.
Digital devices are dominating our everyday lives these days, but the human eye was not made for the digital world. Constantly looking at smartphones, tablets and laptops is pure and unadulterated stress for our eyes, particularly in view of the fact that we spend more than five hours a day on average looking at some sort of computer screen. Small screens showing a lot of information in small fonts demand the utmost from our eyes. A new category of lenses, developed by ZEISS, now takes this development into account:
ZEISS Digital Lenses have been specially designed for optimal, comfortable vision in the digital world. "These lenses offer a newly developed, special lens design that offers digital device users clear benefits for better vision and overall wellbeing," says Raymund Heinen, Head of the Vision Care business group.
Smart Vision Solution – ZEISS Digital Lenses
What is the greatest challenge facing our vision in the modern world? This is the question that ZEISS has now addressed. There is one thing that we all have in common these days -- our digital lifestyle. ZEISS Digital Lenses have been specially developed to meet the demands made on our eyes and vision by the digital world -- so your eyes can relax as life becomes smarter.