ZEISS Vision Centers

The concept behind a ZEISS Vision Center is to create a whole new shopping experience for patients. 

Fundamental ideas behind ZEISS Vision Centers

  • ZEISS Vision Centers are based on a holistic approach to providing consumers with 21st century vision care by supporting leading eye care professionals with cutting-edge technology in combination with leading products and a compelling shopping experience.
  • It integrates all relevant aspects of the consumer experience: store design as well as state-of-the-art ZEISS technical solutions, systems, innovative and individualized ZEISS eyeglasses, and a systematic consultation process – the so-called ZEISS Vision Analysis.
  • This "ZEISS Experience" concept supports the day-to-day business of the eye care professional and helps to shift the patient's focus away from finding suitable frames to focusing on excellent vision.

There are multiple ZEISS Vision Centers around the globe. ZEISS Vision Centers are owned and operated by independent eye care professionals. Storeowners enter into a close and exclusive partnership with ZEISS.  To date, there are more than 120 ZEISS Vision Centers worldwide in 20 different countries including the USA, China (Hong Kong), South Africa, Brazil and Germany. ZEISS is continuously expanding the number of ZEISS Vision Centers around the world.

Interested in opening a ZEISS Vision Center? Contact our Customer Marketing Managers for details.