When it comes to eye health, consumers and eye care professionals have many concerns. One is Ultraviolet (UV) radiation - where decades of research have shown UV rays destroy ocular structures, and can cause cancer in the skin surrounding the eye.

More recently, there has been a growing worry over blue light, especially from smart phones and other digital devices. To some degree, the blue light conversation has eclipsed UV concerns. Yet the evidence against blue light is at best unclear. While the media has latched on to blue light, there is today no firm clinical evidence to suggest that blue light from digital devices poses a health risk anywhere close to that of UV. Simply put, the health risks from UV are very real, very well documented and therefore need to be addressed first.

ZEISS is the first to make sunglass-level UV protection standard in all clear lenses – a new benchmark in eye care. And a higher level of direct UV protection for the eyes and surrounding skin. And CES is the perfect platform to showcase this new lens innovation as well as the leading edge tools designed to make the invisible visible.