EXCLUSIVE INDUSTRY REPORT

How 1,136 U.S. Manufacturers Are Tackling Challenges in 2025

Discover the technologies,
strategies, and shifts reshaping U.S. manufacturing.

Quality's role in manufacturing has evolved.
It now helps drive innovation, cost savings, and strategic growth. Industry leaders are minimizing defects, boosting efficiency, and aligning quality with innovation based on data from 49 U.S. states.

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ZEISS U.S. Manufacturing Insights Report 2025

How 1,136 U.S. manufacturers are tackling challenges today.

Who this report is for 

Leaders across the manufacturing value chain

Executives aligning strategy with performance
Operations leaders improving efficiency and output
Quality managers driving process improvements
Quality engineers advancing inspection and traceability
Manufacturing engineers scaling automation and digital tools
Technicians and programmers increasing speed and accuracy
Suppliers and contractors meeting OEM and compliance requirements

What you'll learn 

Insights from 1,136 U.S. manufacturers

How leaders are solving workforce, efficiency, and cost challenges
What technologies manufacturers are investing in — and why
How quality is being used to drive innovation and competitiveness
Where AI, automation, and digital tools are gaining traction
The most common pain points in quality management today
How manufacturers are aligning QA with broader business goals

Key findings 

Data-driven analysis and firsthand industry voices

Sustainability is a core manufacturing priority
Quality is an enabler — through lean, stable, efficient operations
93% say quality is mission-critical to manufacturing success
It fuels efficiency, innovation, and strategic growth
44% say new metrology technology will help overcome challenges 
Precision tools are driving faster, more consistent manufacturing
66% are investing in two or more metrology technologies
Manufacturers are scaling inspection speed and process control

Meet the Superforce Powering U.S. Manufacturing Progress

Technologies. Software. Experts.
ZEISS Industrial Quality Solutions USA helps manufacturers boost precision, speed, and innovation across the value chain. With locations and partners throughout the U.S. and Canada, we offer the region’s largest customer service network to support you.