EXCLUSIVE INDUSTRY REPORT

How 1,136 U.S. Manufacturers Are Tackling Challenges in 2025

Discover the technologies,
strategies, and shifts reshaping U.S. manufacturing.

Quality's role in manufacturing has evolved.
It now helps drive innovation, cost savings, and strategic growth. Industry leaders are minimizing defects, boosting efficiency, and aligning quality with innovation based on data from 49 U.S. states.

ZEISS U.S. Manufacturing Insights Report 2025

How 1,136 U.S. manufacturers are tackling challenges today.

Who this report is for


Leaders across the manufacturing value chain
  • Executives aligning strategy with performance
  • Operations leaders improving efficiency and output
  • Quality managers driving process improvements
  • Quality engineers advancing inspection and traceability
  • Manufacturing engineers scaling automation and digital tools
  • Technicians and programmers increasing speed and accuracy
  • Suppliers and contractors meeting OEM and compliance requirements

What you'll learn


Insights from 1,136 U.S. manufacturers
  • How leaders are solving workforce, efficiency, and cost challenges
  • What technologies manufacturers are investing in — and why
  • How quality is being used to drive innovation and competitiveness
  • Where AI, automation, and digital tools are gaining traction
  • The most common pain points in quality management today
  • How manufacturers are aligning QA with broader business goals

Key findings


Data-driven analysis and firsthand industry voices
  • Sustainability is a core manufacturing priority
    Quality is an enabler — through lean, stable, efficient operations
  • 93% say quality is mission-critical to manufacturing success
    It fuels efficiency, innovation, and strategic growth
  • 44% say new metrology technology will help overcome challenges
    Precision tools are driving faster, more consistent manufacturing
  • 66% are investing in two or more metrology technologies 
    Manufacturers are scaling inspection speed and process control

Meet the Superforce Powering U.S. Manufacturing Progress

Technologies. Software. Experts.
ZEISS Industrial Quality Solutions USA helps manufacturers boost precision, speed, and innovation across the value chain. With locations and partners throughout the U.S. and Canada, we offer the region’s largest customer service network to support you.
  • Coordinate Measuring Machines

    The benchmark for accuracy.

  • 3D Scanning

    Accelerated digitalization.

  • Industrial CT & X-Ray

    See things inside and out.

  • Automated Solutions

    Precision redefined.

  • Metrology Software

    Data intelligence in every dimension.

  • Industrial Microscopy

    Magnify the microns.

  • Vision Measuring Machines

    Vision with an added touch.

Curious how these solutions apply to you?
Talk to a ZEISS expert!

Have a question or want to see how this applies to your operations? We’re here to help.

See real-time measurements and data insights.

No commitment - Just expert guidance. Find the right solution for your needs.

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