ZEISS EMEA Cataract & Corneal Refractive User Meeting

Registration

Conference floor – 4 floor

Welcome Reception

Restaurant at the Wyndham Levent – 1 floor

Session 1: The Best of the Best: Decades of Experience

The session will explore ZEISS's transformative impact on the ophthalmic landscape.

Piri Reis 1-2

Session 2: The Art of Lifelong Patient Care: Strategies and Stories

This session will explore innovative strategies and success stories in cataract and refractive surgery aimed at achieving lifelong spectacle independence. By addressing the evolving visual needs from youth to advanced age, including the impact of comorbidities and treatments, participants will gain insights into effective approaches for maintaining optimal vision for their patients.

Piri Reis 1-2

Break

Focus Session A: Building a High-Profit Presbyopia Program for Your Patients: Offering Individualized Care with a Top-Quality Procedure

A business and clinical playbook for transforming presbyopia correction into a high-margin, high-throughput service line without compromising quality. The focus is on positioning, patient selection funnels, consultation structure, pricing logic, conversion levers, and how a best-in-class presbyopia procedure can become a repeatable growth engine for the clinic.

Piri Reis 1-2

Focus Session B: Precision in Practice: Case Studies on IOL Power Calculation and IOL Selection

Participate in our session to gain practical insights for IOL power calculation and IOL selection, focusing on both standard and complex cases. Understand how patient needs and preoperative assessment can impact surgical decisions, and learn strategies, techniques and tools to enhance outcomes for optimal functional vision tailored to each patient.

Hezarfen Ahmed Celebi 2

Focus Session C: MASTERCLASS: Elevating Cataract and Refractive Surgery Outcomes by Tackling Dry Eye

This masterclass focuses on the crucial role of dry eye management in enhancing outcomes for cataract and refractive surgeries. Participants will gain insights into identifying and treating dry eye disease, learning practical strategies to improve patient satisfaction and surgical success. Through case studies and expert discussions, attendees will be equipped to integrate effective dry eye management into their practice, ensuring comprehensive patient care and optimized surgical results.

Hezarfen Ahmed Celebi I

Focus Session D: From Click to Care: Engaging Cataract Patients Through AI-Based Marketing

This session presents various marketing strategies for patient acquisition and practice growth with IOLs. Attendees will gain insights into actionable techniques for optimizing practice websites to support AI training and prompt engineering, generating compelling and professional imagery for social media. Additionally, the discussion will lead to a strategic overview of hosting special events to strengthen patient and optometrist referral networks.

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Session 3: Clear Skies Ahead: Surgical Standardization for Success

This session will highlight the need for standardized protocols in high-risk environments to emphasize the importance of consistency and safety in clinical practice.

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Session 4: From Elective to Therapeutic - Expanding Applications with Real-World Insights

The session offers insights into the broad spectrum of treatment options available with the latest ZEISS refractive laser technology, encompassing everything from vision correction to therapeutic surgeries. Surgeons will share real-world data and case studies, emphasizing the importance of standardized approaches to achieve consistent outcomes and enhance patient satisfaction.

Piri Reis 1-2

Break

Session 5: The Science of Managing Aging Eyes:
Personalized Approaches to Presbyopia

This session aims to deepen the understanding and management of presbyopic patients by sharing effective clinic strategies and discussing how to tailor approaches to meet individual patient needs through both corneal and lens-based solutions. Clinical data and patient satisfaction metrics will be presented, highlighting the importance of standardization in achieving consistently excellent outcomes.

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Lunch

Focus Session E: From Mild to Wild - Managing Keratoconus Through Its Progression

This interactive session educates participants on options for treating keratoconus patients at various stages. Several cases with different approaches will be discussed, and the audience will have the opportunity to address their questions directly to the experts.

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Focus Session F: From Theory to Practice: Lessons from Video Case Reviews in Complex Cataract Surgery

This session aims to bridge the gap between theoretical knowledge and practical application in complex case management through the analysis of surgical case videos. By discussing real-life scenarios, attendees will learn valuable techniques and strategies to apply in their own surgical practices, improving outcomes and enhancing patient care.

Hezarfen Ahmed Celebi 2

Focus Session G: Balancing Act: Addressing Glaucoma in Cataract Patients

Managing glaucoma in patients undergoing cataract surgery presents unique challenges and opportunities for optimizing patient outcomes. This session focuses on integrating glaucoma management within the cataract surgical pathway. Participants will explore strategies for preoperative assessment, intraoperative techniques, and postoperative care that effectively address both conditions. Through expert insights and case studies, the session will highlight how to balance the complexities of treating glaucoma while ensuring successful cataract surgery outcomes.

Hezarfen Ahmed Celebi 1

Focus Session H: Refractive Practices Reinvented: How Good Clinics Become Exceptional?

Discover how modern refractive clinics can elevate their performance beyond achieving solid clinical outcomes to deliver outstanding patient experiences and commercial success. The panel highlights practical strategies for transforming well-run practices into exceptional, high-performing centers.

Piri Reis 3

Break

Session 6: From Pitfalls to Pearls: Enhancing the Cataract Surgery Journey

The session aims to address potential pitfalls in clinical practice and highlight strategies for overcoming and avoiding these challenges by discussing the recommendations of the ESCRS guidelines, substantiated with evidence-based and case-based insights from peers.

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Session 7: Clinical Case Kaleidoscope: An Array of Insights

This clinical case session is designed to provide participants with advanced knowledge and practical insights through the examination of diverse ophthalmic cases. The session will focus on advanced methods and technologies in cataract and refractive surgery, as well as strategies for managing complications and optimizing surgical outcomes.

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Business Dinner

Session 8: The Final Puzzle: Unraveling Edcuational Insights

We will kick the day off by testing your knowledge from the meeting thus far.

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Session 9: I Will Survive: Turning Nightmare Cases into Success Stories

In the session participants will learn how to successfully navigate challenging cases. They will identify common obstacles and apply problem-solving techniques. Finally, participants will reflect on past experiences to better tackle future challenges. The goal is to empower attendees to transform difficult situations into success stories.

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Session 10: The Final Countdown

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Break

Focus Session I: Mastering SMILE: Expert Management of the Non-Routine Situation and Preventing Complications: Bring Your Case!

This focus session is built around what separates routine SMILE from consistently excellent SMILE: anticipating the 'non-routine' before it declares itself, and having a calm, structured approach when it does. We will cover the common pathways to difficulty, the earliest intraoperative cues that predict downstream trouble, and the practical prevention tactics that reduce the incidence of challenging cases. When complications or atypical scenarios occur, the session will walk through expert decision-making, stepwise management, and how to protect visual quality while minimizing escalation, with an emphasis on real-world solutions that attendees can take straight back to the theatre

Piri Reis 1-2

Focus Session B: Precision in Practice: Case Studies on IOL Power Calculation and IOL Selection

Participate in our session to gain practical insights for IOL power calculation and IOL selection, focusing on both standard and complex cases. Understand how patient needs and preoperative assessment can impact surgical decisions, and learn strategies, techniques and tools to enhance outcomes for optimal functional vision tailored to each patient.

Hezarfen Ahmed Celebi 2

Focus Session K: MASTERCLASS: Unpacking Anterior Vitrectomy for Cataract Surgeons – The Essentials of Who, What, When, and How

This masterclass is designed to provide cataract surgeons with a comprehensive understanding of anterior vitrectomy, focusing on the essential elements of who should perform it, what techniques to employ, when to consider it, and how to execute it effectively. Participants will engage in interactive discussions and hands-on demonstrations, exploring the indications for anterior vitrectomy in cataract surgery and the critical steps for successful integration into practice. By the end of the session, attendees will be equipped with the knowledge and skills to confidently incorporate anterior vitrectomy into their surgical repertoire, enhancing patient outcomes and expanding their surgical capabilities.

Hezarfen Ahmed Celebi 1

Focus Session D: From Click to Care: Engaging Cataract Patients Through AI-Based Marketing

This session presents various marketing strategies for patient acquisition and practice growth with IOLs. Attendees will gain insights into actionable techniques for optimizing practice websites to support AI training and prompt engineering, generating compelling and professional imagery for social media. Additionally, the discussion will lead to a strategic overview of hosting special events to strengthen patient and optometrist referral networks.

Piri Reis 3

Break

Focus Session L: Implementing PRESBYOND Made Simple: Expert Open Forum, Live Q&A, and Practical Walk-Through

A step-by-step, demystifying session on how to implement PRESBYOND smoothly in real-world settings, covering everything from workflow and staff roles to planning, nomogram discipline, and patient communication. The majority of the time will be an open forum with experienced users and experts, designed to surface real obstacles, answer audience questions directly, and leave attendees confident to start or scale.

Piri Reis 1-2

Focus Session F: From Theory to Practice: Lessons from Video Case Reviews in Complex Cataract Surgery

This session aims to bridge the gap between theoretical knowledge and practical application in complex case management through the analysis of surgical case videos. By discussing real-life scenarios, attendees will learn valuable techniques and strategies to apply in their own surgical practices, improving outcomes and enhancing patient care.

Hezarfen Ahmed Celebi 2

Focus Session C: MASTERCLASS: Elevating Cataract and Refractive Surgery Outcomes by Tackling Dry Eye

This masterclass focuses on the crucial role of dry eye management in enhancing outcomes for cataract and refractive surgeries. Participants will gain insights into identifying and treating dry eye disease, learning practical strategies to improve patient satisfaction and surgical success. Through case studies and expert discussions, attendees will be equipped to integrate effective dry eye management into their practice, ensuring comprehensive patient care and optimized surgical results.

Hezarfen Ahmed Celebi 1

Focus Session H: Refractive Practices Reinvented: How Good Clinics Become Exceptional?

Discover how modern refractive clinics can elevate their performance beyond achieving solid clinical outcomes to deliver outstanding patient experiences and commercial success. The panel highlights practical strategies for transforming well-run practices into exceptional, high-performing centers.

Piri Reis 3