Oberkochen, Germany | 31 March 2022 | ZEISS Consumer Products
ZEISS is introducing the ZEISS SFL 40, the newest member of the ZEISS SF line of binoculars. The ZEISS SFL (SmartFocus and Lightweight) stands out for exceptional optical performance combined with a compact design and low weight. The new binoculars come in two models, the ZEISS SFL 8x40 and the ZEISS SFL 10x40. “Our new ZEISS SFL 40 allows users to experience special hunting moments with particular lightness by combining the advantages of high-performance binoculars with the compact design of smaller binoculars,” said Tammo Lueken, Head of Category Management Hunting at ZEISS.
“Especially when on long hunts in challenging terrain and stalk, all the equipment you need can become a burden and every gram adds up,” Lueken explained. “That’s why our primary goal was to develop binoculars that deliver impressive hunting experiences not only because of their light weight and compact size, but also thanks to their perfect image quality.” Thanks to the reduced lens diameter, the use of thinner and more closely spaced lens elements, and the rugged and durable magnesium housing, the ZEISS SFL 40 is an exceptionally lightweight yet reliable companion on the hunt.
The ultra-high-definition (UHD) concept ensures that the binoculars deliver the highest level of detail and reproduce colors with natural fidelity thanks to a special coating and an improved optical design. The high degree of light transmission and the T* multicoating deliver an accurate image, even in twilight conditions. With a field of view of up to 140 meters at a distance of 1,000 meters and a closest focusing distance of 1.5 meters, the binoculars deliver a perfect overview both from a distance and at close range. “Combining high image resolution and immense detail recognition, the ZEISS SFL allows to identify even the smallest features and to target the game confidently”, Lueken reported. This is complemented by the LotuTec® coating on the lenses, which guarantees a clear view even in rain and mud thanks to its beading effect.
“When observing during the hunt, sometimes even a few seconds can be crucial in order not to miss the game. That’s why it’s so important that users can operate the binoculars intuitively and easily,” Lueken added. Thanks to the proven SmartFocus concept and the ideally positioned focusing wheel, users can focus quickly and precisely, even when wearing gloves. In combination with the improved eyecups and the very large exit pupil in relation to the binoculars’ compact size, the ZEISS SFL delivers a comfortable viewing experience, even in twilight. “The new ZEISS SFL thus offers a comfortable, immersive viewing experience for all hunters,” concluded Lueken.
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 7.5 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2021).
For its customers, ZEISS develops, produces and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology solutions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the world's leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses and binoculars.
With a portfolio aligned with future growth areas like digitalization, healthcare and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The company's significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS' technology and market leadership. ZEISS invests 13 percent of its revenue in research and development – this high level of expenditure has a long tradition at ZEISS and is also an investment in the future.
With over 35,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG.
Further information at www.zeiss.com
ZEISS Consumer Products combines the company's business with camera and cine lenses, binoculars, spotting scopes and hunting optics. The unit is allocated to the Consumer Markets segment and is based in Oberkochen and represented across the globe.