ZEISS Makes Car Driving Safer

This press kit is a bundled source of information for journalists, bloggers and other multipliers about the right eyeglass lenses for car driving:

Most spectacle wearers are also driver and thus experience discomfort or vision impairment when it gets dark, rainy or misty. The disproportionately large number of traffic accidents after nightfall shows their concerns are justified. ZEISS DriveSafe lenses are designed to maximize safety and comfort for drivers and can nevertheless be used all day. A new premium coating and state-of-the art lens design technology make this possible. In 2016, ZEISS received the Lens Product of the Year Award for this lens design.