ZEISS Makes Car Driving Safer

ZEISS DriveSafe

This press kit is a bundled source of information for journalists, bloggers and other multipliers about the right eyeglass lenses for car driving:

Most spectacle wearers are also driver and thus experience discomfort or vision impairment when it gets dark, rainy or misty. The disproportionately large number of traffic accidents after nightfall shows their concerns are justified. ZEISS DriveSafe lenses are designed to maximize safety and comfort for drivers and can nevertheless be used all day. A new premium coating and state-of-the art lens design technology make this possible. In 2016, ZEISS received the Lens Product of the Year Award for this lens design.

ZEISS DriveSafe Lenses win ‘Lens Product of the Year’ award 2016

The Optician Award 2016 ceremony took place in front of an audience of 800 UK optical professionals and industry leaders.

Press Release about the Optician Award 2016

Apr 13, 2016

Comfortable Vision in Challenging Driving Conditions

All you need to know about ZEISS DriveSafe lenses

Fact Sheet

Apr 1, 2016

ZEISS Makes Car Driving Safer

The new all-day ZEISS DriveSafe eyeglass lenses provide wearers with more safety through better vision in challenging driving conditions

Press Release about Product Launch

Oct 1, 2015


Video

Vision and complex driving situations

Dr. Siegfried Wahl, ZEISS Vision Science Lab, about vision and today‘s complex driving situations.


ZEISS DriveSafe Press Photos

ZEISS DriveSafe
Rain, dusk, mist, fog or night - with ZEISS DriveSafe car drivers get better vision in difficult light conditions
ZEISS DriveSafe
Less perceived discomfort glare in low light conditions
ZEISS DriveSafe
Optimized lens design for driving a car and suitable for all-day use
ZEISS DriveSafe
ZEISS DriveSafe lenses are optimized for the visual challenges when driving a car

Get in Touch with Us

Contact

ZEISS Vision Care
Joachim Kuss
Communications
Mail: joachim .kuss @zeiss .com

Phone: +49 (0) 151 42112288

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