Practice Development Consulting
A minha experiência com AT LISA tri como cirurgião, paciente e proprietário de uma clínica
24 setembro 2025
· 18 MIN. PARA ASSISTIR
![Retrato simpático de um médico vestindo scrub azul e touca cirúrgica, sorrindo com confiança e os braços cruzados.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.100.100.71,15,280,224.file/03_photo_dr_hove.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.209.209.71,15,280,224.file/03_photo_dr_hove.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.209.209.71,15,280,224.file/03_photo_dr_hove.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.209.209.71,15,280,224.file/03_photo_dr_hove.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.209.209.71,15,280,224.file/03_photo_dr_hove.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.209.209.71,15,280,224.file/03_photo_dr_hove.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/03_photo_dr_hove.jpg/_jcr_content/renditions/original.image_file.209.209.71,15,280,224.file/03_photo_dr_hove.jpg"} "Foto do Dr. Mfazo Hove")
APRESENTADOR
Dr. Mfazo Hove
Principal especialista em oftalmologia, cirurgião e fundador, Blue Fin Vision Supervisor clínico, Spa Medica (Londres, Reino Unido)
“Melhor consultor especializado em oftalmologia e cirurgia a laser para os olhos” no Spear’s Health and Wellness Index 2025
RESUMO
A minha experiência com AT LISA tri como cirurgião, paciente e proprietário de uma clínica
O Dr. Hove é um cirurgião de catarata altamente experiente que passou pela cirurgia bilateral de catarata. Neste vídeo, você vai descobrir:
- Como o ChatGPT molda o marketing digital no campo da oftalmologia
- Como adaptar a educação do paciente sobre a cirurgia de catarata com base na experiência pessoal
- Por que ele optou por LIOs trifocais da ZEISS
![Um senhor de terno e crachá fala no palco com um microfone, ao lado de uma tela que exibe uma apresentação sobre conhecer a personalidade antes da implantação da LIO ZEISS.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original.image_file.100.56.file/02_thumbnail_dr_uceda.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original.image_file.360.203.file/02_thumbnail_dr_uceda.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original.image_file.768.432.file/02_thumbnail_dr_uceda.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original.image_file.1024.576.file/02_thumbnail_dr_uceda.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original./02_thumbnail_dr_uceda.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original./02_thumbnail_dr_uceda.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/02_thumbnail_dr_uceda.jpg/_jcr_content/renditions/original./02_thumbnail_dr_uceda.jpg"} "Como posso me comunicar melhor com os pacientes?")
![A apresentadora profissional Erzsébet Filip, apresentando em um evento da ZEISS com um sorriso e uma postura envolvente.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.100.56.file/02_thumbnail_ms_filip.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.360.203.file/02_thumbnail_ms_filip.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.768.432.file/02_thumbnail_ms_filip.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.1024.576.file/02_thumbnail_ms_filip.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original./02_thumbnail_ms_filip.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original./02_thumbnail_ms_filip.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original./02_thumbnail_ms_filip.jpg"} "Como desenvolver uma abordagem eficaz para o tratamento da presbiopia focado no paciente")