Practice Development Consulting
Como posso me comunicar melhor com os pacientes?
24 setembro 2025
· 20 MIN. PARA ASSISTIR
![Um médico de scrub azul-escuro com o logotipo da ZEISS está de pé contra um fundo cinza-claro liso.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.100.100.293,330,780,817.file/03_photo_dr_uceda_new.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.360.360.293,330,780,817.file/03_photo_dr_uceda_new.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.487.487.293,330,780,817.file/03_photo_dr_uceda_new.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.487.487.293,330,780,817.file/03_photo_dr_uceda_new.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.487.487.293,330,780,817.file/03_photo_dr_uceda_new.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.487.487.293,330,780,817.file/03_photo_dr_uceda_new.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-can-i-better-communicate-with-patients/03_photo_dr_uceda_new.jpg/_jcr_content/renditions/original.image_file.487.487.293,330,780,817.file/03_photo_dr_uceda_new.jpg"} "Retrato do Dr. Antonio Uceda Montañés")
APRESENTADOR
Dr. Antonio Uceda Montañés
Consultor oftalmologista e cirurgião oftalmológico
Sevilla Laser Clinic e Quironsalud Infanta Luisa Hospital (Sevilha, Espanha)
RESUMO
Como posso me comunicar melhor com os pacientes?
O Dr. Uceda é especialista em cirurgia refrativa e de catarata, com experiência em oftalmologia no Reino Unido, Irlanda e Espanha. Neste vídeo, você vai descobrir:
- Compreender as personalidades, as emoções e as linguagens não verbais dos pacientes
- Seleção personalizada de LIO com base em testes clínicos e comportamentais
- Educar os pacientes usando estratégias de comunicação personalizadas
![O Dr. Mfazo Hove faz uma apresentação cativante sobre transformação digital e IA em uma conferência de usuários da ZEISS EMEA. Ele veste um terno e usa um fone de ouvido.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original.image_file.100.56.file/02_thumbnail_dr_hove.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original.image_file.360.203.file/02_thumbnail_dr_hove.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original.image_file.768.432.file/02_thumbnail_dr_hove.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original.image_file.1024.576.file/02_thumbnail_dr_hove.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original./02_thumbnail_dr_hove.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original./02_thumbnail_dr_hove.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/my-experience-with-at-lisa-tri-as-a-surgeon/02_thumbnail_dr_hove.jpg/_jcr_content/renditions/original./02_thumbnail_dr_hove.jpg"} "A minha experiência com AT LISA tri como cirurgião, paciente e proprietário de uma clínica")
![A apresentadora profissional Erzsébet Filip, apresentando em um evento da ZEISS com um sorriso e uma postura envolvente.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.100.56.file/02_thumbnail_ms_filip.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.360.203.file/02_thumbnail_ms_filip.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.768.432.file/02_thumbnail_ms_filip.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original.image_file.1024.576.file/02_thumbnail_ms_filip.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original./02_thumbnail_ms_filip.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original./02_thumbnail_ms_filip.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-referral/developing-an-effective-framework-for-patient-centered-care-in-presbyopia/02_thumbnail_ms_filip.jpg/_jcr_content/renditions/original./02_thumbnail_ms_filip.jpg"} "Como desenvolver uma abordagem eficaz para o tratamento da presbiopia focado no paciente")