ZEISS Practice Development Consulting
Die versteckten Kosten einer späten Folgeuntersuchung
26. Januar 2026
· 46 Min. Videodauer
![Portraitfoto von Carol-Anne Poursaied]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.100.100.636,26,1323,713.file/carol-anne_poursaied.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.360.360.636,26,1323,713.file/carol-anne_poursaied.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.687.687.636,26,1323,713.file/carol-anne_poursaied.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.687.687.636,26,1323,713.file/carol-anne_poursaied.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.687.687.636,26,1323,713.file/carol-anne_poursaied.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.687.687.636,26,1323,713.file/carol-anne_poursaied.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/carol-anne_poursaied.jpg/_jcr_content/renditions/original.image_file.687.687.636,26,1323,713.file/carol-anne_poursaied.jpg"} "Carol-Anne Poursaied")
REFERENTIN
Carol-Anne Poursaied
Senior Practice Development Manager
Carl Zeiss Meditec USA, Inc.
Carl Zeiss Meditec USA, Inc.
![Portraitfoto Ziad Nehme]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.100.100.539,66,1366,893.file/ziad_nehme-2.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.360.360.539,66,1366,893.file/ziad_nehme-2.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.768.768.539,66,1366,893.file/ziad_nehme-2.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.827.827.539,66,1366,893.file/ziad_nehme-2.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.827.827.539,66,1366,893.file/ziad_nehme-2.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.827.827.539,66,1366,893.file/ziad_nehme-2.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/ziad_nehme-2.jpg/_jcr_content/renditions/original.image_file.827.827.539,66,1366,893.file/ziad_nehme-2.jpg"} "Ziad Nehme")
Referent
Ziad Nehme
Practice Development Manager, MEA
Carl Zeiss Meditec AG
Carl Zeiss Meditec AG
ZUSAMMENFASSUNG
The hidden cost of slow follow-up
Im Webinar ging es um die Bedeutung zeitnaher Follow-ups für die Konversion digitaler Leads im klinischen Kontext. Einen besonderen Schwerpunkt bildete dabei die Rolle der Reaktionsgeschwindigkeit für Patientenbindung und Konversionsraten vor dem Hintergrund geeigneter Strategien für Leadmanagement und Nachsorge.
Im Webinar werden wichtige Ergebnisse einer Branchenstudie und praktische Maßnahmen vorgestellt, mit denen Sie Patientengewinnung und Patientenzufriedenheit steigern können.
![Ausschnitt eines Geldscheins mit fettgedrucktem Text zu einem Webinar zu den Kostenfallen bei verschlepptem Follow-up mit dem Text „Practice Growth Insights“.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original.image_file.100.56.file/practice_growth_insights_thumbnails-02.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original.image_file.360.203.file/practice_growth_insights_thumbnails-02.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original.image_file.768.432.file/practice_growth_insights_thumbnails-02.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original.image_file.1024.576.file/practice_growth_insights_thumbnails-02.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original.image_file.1280.720.file/practice_growth_insights_thumbnails-02.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original.image_file.1440.810.file/practice_growth_insights_thumbnails-02.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-hidden-cost-of-slow-follow-up/practice_growth_insights_thumbnails-02.jpg/_jcr_content/renditions/original./practice_growth_insights_thumbnails-02.jpg"} "Webinar „The hidden cost of slow follow-up“")
![Leistungsoptimierung der Telefonberatung Ihrer Praxis/Klinik]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/optimizing-the-performance-of-your-practice-call-center/optimizing_the_performance_of_your_practice_call_center.jpg/_jcr_content/renditions/original.image_file.1917.1078.0,0,1917,1080.file/optimizing_the_performance_of_your_practice_call_center.jpg"} "Leistungsoptimierung der Telefonberatung Ihrer Praxis/Klinik")
![Wesentliche Punkte für Telefongespräche]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,1917,1080.file/phone_essentials.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,1917,1080.file/phone_essentials.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,1917,1080.file/phone_essentials.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,1917,1080.file/phone_essentials.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,1917,1080.file/phone_essentials.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,1917,1080.file/phone_essentials.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/phone-essentials/phone_essentials.jpg/_jcr_content/renditions/original.image_file.1917.1078.0,0,1917,1080.file/phone_essentials.jpg"} "Wesentliche Punkte für Telefongespräche")
![Wie stark sollte sich Ihr Team für die Patientenkonversion engagieren]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.100.56.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.360.203.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.768.432.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.1024.576.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original./thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original./thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original./thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg"} "Wie stark sollte sich Ihr Team für die Patientenkonversion engagieren")