ZEISS Practice Development Consulting
Das Geheimnis für einen erfolgreichen Auftakt mit ZEISS PRESBYOND
14. Juli 2025
· 25 Min. Videodauer
![Eine lächelnde Frau steht in einer modernen Büroumgebung mit Glaswänden. Im Hintergrund ist ein ZEISS Untersuchungsraum zu sehen.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.100.100.151,81,338,268.file/image_amanda.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.187.187.151,81,338,268.file/image_amanda.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.187.187.151,81,338,268.file/image_amanda.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.187.187.151,81,338,268.file/image_amanda.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.187.187.151,81,338,268.file/image_amanda.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.187.187.151,81,338,268.file/image_amanda.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/image_amanda.jpg/_jcr_content/renditions/original.image_file.187.187.151,81,338,268.file/image_amanda.jpg"} "Eine lächelnde Frau steht in einer modernen Büroumgebung mit Glaswänden. Im Hintergrund ist ein ZEISS Untersuchungsraum zu sehen.")
Referentin
Amanda Solórzano
General Practice Manager
Clínica 20/20
Clínica 20/20
ZUSAMMENFASSUNG
Das Geheimnis für einen erfolgreichen Auftakt mit ZEISS PRESBYOND
Das Webinar lieferte wertvolle Einblicke in die erfolgreiche Integration von ZEISS PRESBYOND in eine klinische Umgebung und unterstrich dabei den Stellenwert der patientenorientierten Versorgung, des effektiven Marketings und der Mitarbeiterschulungen, um die Patientenzufriedenheit und die Ergebnisse zu verbessern.
![Ein Arzt und eine Ärztin in OP-Kleidung arbeiten mit medizinischen Geräten von ZEISS in einer klinischen Umgebung neben Text, der für ein Webinar zu ZEISS PRESBYOND wirbt.]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.100.56.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.360.203.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.768.432.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.1024.576.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.1280.720.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.1440.810.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/the-secret-behind-a-successful-kickoff-with-zeiss-presbyond/practice_growth_insights_thumbnails-12-1.jpg/_jcr_content/renditions/original.image_file.1920.1080.0,0,5333,3000.file/practice_growth_insights_thumbnails-12-1.jpg"} "Ein Arzt und eine Ärztin in OP-Kleidung arbeiten mit medizinischen Geräten von ZEISS in einer klinischen Umgebung neben Text, der für ein Webinar zu ZEISS PRESBYOND wirbt.")
![Premium-Positionierung für refraktive Laserbehandlungen]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original.image_file.100.56.file/pdc_focus-session-thumbnail.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original.image_file.360.203.file/pdc_focus-session-thumbnail.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original.image_file.768.432.file/pdc_focus-session-thumbnail.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original.image_file.1024.576.file/pdc_focus-session-thumbnail.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original.image_file.1280.720.file/pdc_focus-session-thumbnail.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original.image_file.1440.810.file/pdc_focus-session-thumbnail.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/premium-positioning-for-refractive-business/pdc_focus-session-thumbnail.jpg/_jcr_content/renditions/original./pdc_focus-session-thumbnail.jpg"} "Premium-Positionierung für refraktive Laserbehandlungen")
![]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original.image_file.100.56.file/pdc_focus_session_thumbnail.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original.image_file.360.203.file/pdc_focus_session_thumbnail.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original.image_file.768.432.file/pdc_focus_session_thumbnail.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original.image_file.1024.576.file/pdc_focus_session_thumbnail.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original.image_file.1280.720.file/pdc_focus_session_thumbnail.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original.image_file.1440.810.file/pdc_focus_session_thumbnail.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-attraction/how-pdc-is-supporting-me-in-making-my-practice-grow-through-digital-marketing/pdc_focus_session_thumbnail.jpg/_jcr_content/renditions/original./pdc_focus_session_thumbnail.jpg"})
![Wie stark sollte sich Ihr Team für die Patientenkonversion engagieren]({"xsmall":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.100.56.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","small":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.360.203.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","medium":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.768.432.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","large":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original.image_file.1024.576.file/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","xlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original./thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","xxlarge":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original./thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg","max":"https://www.zeiss.com/content/dam/med-hcp/reference-master/myzeiss/pdc/patient-conversion/how-committed-to-patient-conversion-should-your-team-be/thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg/_jcr_content/renditions/original./thumbnail-how_committed_to_patient_conversion_should_your_team_be.jpg"} "Wie stark sollte sich Ihr Team für die Patientenkonversion engagieren")