PDC doctor explaining

Practice Development Consulting (PDC) Club

Exclusive opportunity for the first users of the ZEISS VISUMAX 800 in the EMEA region.

The PDC Club program is tailored to the new VISUMAX 800 installations, helping customers to implement a personalized PDC action plan and drive practice growth. In this series of online workshops, our ZEISS PDC experts are focused on growing your practice through your staff skillset development. Developing your team to advance your practice.

PDC doctor explaining

Grow your practice with ZEISS Practice Development Consulting (PDC)

Corneal refractive education

Drive practice growth with our masterclasses.


  • How committed to patient conversion should your team be?

    Speakers: Matthew Neuberger, Marisley Almeida

    We will share with you patient communication strategies and mechanisms to understand patient needs and improve conversion rates on the day of the initial exam.

    Live: Wednesday, 20 July 2022; 4:00 PM - 5:30 PM CEST (UTC +2)

  • Supercharge your conversion drivers - counseling and patient experience secrets to success

    Speakers: Christine Scarlett, Lauren Weaver, Marisley Almeida

    We will share effective strategies for optimizing your lead ROI by curating simple, actionable protocols that level up the patient experience during the consultation journey and empower your key conversion players: counselors and optometrists.

    Live: Wednesday, 24 August 2022; 4:00 PM - 5:30 PM CEST (UTC+2)

  • Optimizing the performance of your practice call center

    Speakers: Dylan Kemna, Marisley Almeida

    We reveal state-of-the-art call center management solutions and ways to improve conversion of leads to consultations. Speakers will discuss solutions for outsourced and in-house call center management.

    Live: Wednesday, 28 September 2022; 4:00 PM - 5:30 PM CEST (UTC+2)